Misfits Market CEO Says Future of Grocery Stores Is Curated, Personalized and Online

While digital food ordering options have exploded, pricing and trust remain major barriers for online grocers looking to grow their customer bases. Abhi Ramesh, co-founder and CEO at Misfits Market, speaks with Karen Webster about how the company has turned these pain points into a business model that’s resilient in the face of the most pressing concern facing the industry today: food inflation.