This 45 minute panel will focus on the role and impact of business innovations to drive restoration results. It will be anchored in insights from an upcoming 1t.org report on the topic, released in support of the UN Decade launch and feature multinationals, investors and innovative ecopreneurs for a dialogue on the needs and opportunities to accelerate private-sector driven restoration action. The session will feature the announcement of the latest 1t.org UpLink Innovation Challenge (focused on the Amazon) and invite the audience to participate in the UpLink #GenerationRestoration Youth Challenge and join the growing #GenerationRestoration movement.