Adweek Together | The Evolving Influencer

For so many people who work in marketing, time will always be divided into “before the pandemic” and “after.” The role of the influencer as a new kind of marketing tool will change when we get through this, but how? Mary Keane-Dawson, CEO of influencer marketing agency Takumi, joins our community editor Ko Im to talk through the challenges and opportunities of influencer marketing.