LADOT’s viral poop PSA is not their only bizarre media stunt

Before LADOT’s now-viral poop-emoji campaign started shaming riders who had bad behaviors on the bus, another LA transit agency had already gone fully off the rails — with a mascot with laser eyes, pop songs, and a giant orange menace named Rude Dude. Yes, really. Back in 2017, LA Metro rolled out its “Metro Manners” campaign, a trio of anime-style PSAs starring a purple-haired superhero called Super Kind, who bursts into song to battle a rule-breaking monster terrorizing bus riders. His crimes weren’t criminal, just deeply annoying: seat hogging, aisle blocking, eating on board, hauling junk everywhere and generally acting like public transit is his living room.