Le Monde CEO Says Big Tech Partnerships Key to Unlocking Digital Sub Growth

According to Le Monde CEO Louis Dreyfus, before the pandemic-induced digital wave, the launch of an English-language news platform for the famed French newspaper was “inconceivable.” But now, Dreyfus told PYMNTS that learning to collaborate with Big Tech firms and leveraging the role they play in the modern publishing ecosystemwill be critical to driving business growth.