This year’s <a target="_blank" href="http://www.sapphirenow.com/login.aspx">Sapphire NOW</a>—SAP AG’s annual user conference—was held simultaneously on May 17-19 in Orlando Fla. and Frankfurt Germany with simulcasting and the latest in social media used to connect attendees at both sites in real time with *** global participants. In this video interview recorded on May 18 <a href="http://www.automationworld.com/index.php?option=com_search&searchphrase=exact&searchword=wes+iversen&submit=go">Managing Editor Wes Iversen</a> takes a look at a “multi-touch interactive wall” on site in Orlando and discusses some of the innovations with Costanza Castelnuovo-Tedesco SAP vice president global advertising and branding.