Louisiana NAACP Stands Firm Against Rouses Markets Amid Boycott; Master P Hopes New Partnership will Help Local Black Entrepreneurs Posted by

Percy “Master P” Miller announced he will open a Black-owned grocery store in his hometown of New Orleans after local leaders called for a boycott of Rouses Markets last month. Miller has instead partnered with the grocery food chain in an effort to get more Black-owned businesses’ merchandise inside the store.