Instead of having a banking partner like other buy now, pay later (BNPL) programs, Apple is going rouge and is handling the lending itself through its wholly-owned subsidiary Apple Financing, which will oversee credit checks and make decisions. Apple Pay Later was one of several announcements the company made at its Worldwide Developers Conference (WWDC) on Monday (June 6). Its new BNPL product enables Apple Pay and Apple Wallet users to split four installment payments across six weeks. The program is initially launching in the U.S.