In Episode 1 of Greenkeepers, Bill Furlong expands on the "digital first " idea from his book, "Appify Your Business". Bill provides tips, tricks,and trends and introduces his software technology GreenApps, designed for the small landscaping business owners. Software being the central piece of running a business, Bill discusses the importance of fully embracing the all-in-one GreenApps software to succeed, scale, or sustain your business model.