The Age Wave is here! Ken Dychtwald is the world’s #1 thought leader and influencer when it comes to the cultural, social and business implications of aging. Dychtwald is a psychologist, gerontologist, sociologist, entrepreneur, filmmaker, and founder of Age Wave, a renowned think tank that helps many of the world’s largest companies understand how to speak to and market to the most lucrative yet underserved demographic of all time – older adults. Hear Dychtwald's thoughts on this unique time, as Baby Boomers age, and the number of octogenarians, nonagenarians and centenarians grow.