These days, Instagram is a modern-day calling card and reference check. If you apply for a job, or even just extend yourself to a potential new friend, they visit your profile to see what you're all about. There are small things we can do to tighten up our otherwise casual and personal page so it serves a solid branding purpose too. Photographer and branding coach Jenny Turk shared things you can do to be more intentional with your social media presence, whether you're using the platform for fun, your business, or both.