CEG_PreeminentAdvisor_Episode_005

Want Loyal Clients? Do This! – Episode Five Affluent clients today need great advice and guidance like never before. Far too many currently rate their advisors as fair or poor. Others say their advisors aren’t reaching out to help them navigate today’s volatile environment. And a shocking percentage of clients say they’re willing to fire their primary advisor and find a new one. The good news: There’s one big step you can take that will empower you to attract new affluent clients seeking better advice and keep existing clients highly satisfied and loyal. The key is to deliver truly comprehensive wealth management to the affluent. Here’s a look at how to do exactly that. Key Takeaways: - Offering comprehensive wealth management can greatly improve client loyalty. - A key component of comprehensive wealth management is advanced planning that goes beyond investments. - Skillfully managing relationships—with clients and with a team of experts—is crucial to effective wealth management.