13,000 Square Merchants Logged Bnpl Sales In Q1

For Block, the parent company of Square, buy now, pay later (BNPL) is already paying off. Head Jack Dorsey and CFO Amrita Ahuja told analysts that the firm’s latest results indicate that BNPL is helping generate repeat consumer transactions and increased conversion for sellers. In integrating Afterpay’s BNPL functionality with Square Online and eCommerce API in the U.S. and Australia, roughly 13,000 Square merchants adopted and processed BNPL sales through the first quarter.