Professor Rahul Telang talked about how data collection has affected the book, movie, music, and television industries. Companies like Netflix, Amazon, and Google have amassed large amounts of data about customers' preferences and are using it to transform industries. Professor Telang talked about how these companies are using the data and the impact it has. He describes this in more detail in a book he co-authored, [Streaming, Sharing, Stealing: Big Data and the Future of Entertainment].